Behind the Scenes of Corporate Events, Headshots & Visual Storytelling
This journal is designed for corporate teams, event planners, and marketing professionals who need more than just photos—they need images that work. Here, you’ll find guidance on planning corporate events, preparing for executive headshots, and understanding how visual storytelling supports your brand.
Featured posts include helpful tutorials, featured work, short stories, photography tips, and more.
“I Hate Getting My Picture Taken!”
If getting your portrait taken makes you uncomfortable, you’re not alone. Learn how a highly sensitive photographer creates a calming, confidence-boosting experience—even if you’re camera shy.
How to Easily Select and Approve Your Favorite Photos in Picflow
Easily choose and approve your favorite photos in Picflow with just a few clicks! Learn how to select favorites, approve final images, and leave feedback for your photographer—all in a seamless online gallery. Read our quick guide to simplify your photo selection process!
The Perfect Pair: Why Design and Photography Matter in Branding
What makes a brand truly unforgettable? It’s not just great design or stunning photography—it’s the way both elements work together to create a seamless, emotional connection. Discover how Walder Studio and Michelle Loufman showcase the power of design and photography in branding.
How to Crop Photos for Free: 5 Easy-to-Use Tools
Our top 5 tools for cropping photos on your phone or desktop computer.
Women: How to prepare for Your Photography Session
Tips, how to prepare, and outfit ideas for your professional headhot.
Mindset Matters: Why Preparing for Your Photo Shoot is More than an Outfit
Learn how having a positive mindset on set can result in a great session, and get tips on mindset transformation.
New Headshots Can Refresh and Reinvigorate Your Brand
Female inventor and entrepreneur, Jamie uses new headshots to enhance her brands
How to Leave a Google Review and Google Rating For a Business
Easy steps to leave positive reviews for the businesses you love.
Why Are Photographers So Expensive?
Learn about the true cost of your photos, what's involved and how to work with your photographer on pricing.
Who Owns the Copyright to My photos?
What is image licensing? Tips and a brief overview of why usage contracts are essential and what rights clients have.
Personal Branding: What It Is, How to Find Yours, and Why It Matters
What is a personal brand? Get tips on how to discover your personal brand and more effectively connect with your target audiences.
7 Tips on Hiring a Photographer for Your Website
When building your website, how do you know which photographer is best for you? Learn how to vet a website photographer and avoid common mistakes.
11 Tips to Prepare for Your Family Photo Session
Tips for your family photo session, including outfit ideas and working with young children.
Men: How to Prepare for Your Headshot
What to wear, suggestions on lighting and tone, and other tips for men seeking a headshot or business portrait.
Why Photographers Don’t Deliver RAW Image Files
Are photographers just being jerks? Or is there more to the story of why RAW files aren’t distributed willy-nilly?
How to Prepare for a Video Interview
Learn how to prepare for your video interview, calm your nerves and speak eloquently to get the best possible outcome.
What’s the Difference Between a Website Designer and a Website Developer?
If the thought of a DIY website makes you want to run for cover, learn more about how to hire the right person for your custom website.
Top 3 Ways to Back Up Your Photos Online
I’m sharing the top 3 resources for backing up your photos so that you can have them forever.
When to Discount Your Services
As service providers, we have to work our way up to charging profitable rates. But when does it make sense to discount services and when should you say no?
How to use Your Professional Headshots
Headshots can be used for so much more than a profile pic or on a company website. I share at least 10 ways to use your employee business portraits in sales, marketing and HR.